Uncovering the truth can be a tricky thing to do. Not only do you have to figure out who to trust and which sources to believe, but our own brains can often conspire against us.

According to Adam Grant in his book “ Think Again “, we have two biases…

It’s human nature to focus on things that go poorly. If there are two lines at the grocery store, of course you picked the slow one, as always. It’s not always like that, it’s just that you don’t really remember the times when your line moved quickly.

On Thanksgiving day…

Marketing automation can be a great thing. If a user is interested in your service or product, creating a series of messages to go out to them can be a very beneficial for both parties. …

When building websites, people are often concerned about not duplicating content across pages or sites. While there is no specific penalty for that, if Google thinks your website has the same content as another site, one of you won’t have a chance in the rankings.

So what does that mean…

In this world where algorithms are increasingly dictating what content we see every day, I’ve been working hard to avoid getting trapped in an echo chamber ( as I’ve mentioned before). …

I talk a good bit about various digital tools on here, like my recent post about Pipedrive. At times I probably play with tools more than I should (testing tools instead of doing work), but in a lot of cases it can really pay off.

For example, I posted 12…

If given the choice, most people would say that they’d like to have more money. But why do they want that? Really why?

In thinking about this, it reminds me of Theodore Levitt’s thought that “ People don’t want to buy a quarter-inch drill bit. They want a quarter-inch hole…

Last year, Steven Levitt (best known for his book Freakonomics) conducted an interesting test. He set up a website for people that were considering making a major change in their life, such as quitting a job or ending a relationship, and the website flipped a coin for them — heads…