Data beats Modal Bias

The concept of “modal bias” is simply the thought that our idea or approach is best. We all think that, but it can become much more troublesome when a HiPPO (the highest paid person in a meeting) falls into that trap and we all need to follow it.

Once a HiPPO thinks they have the right answer, the only way to fight back is with data.



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Mickey Mellen

I’m a cofounder of @GreenMellen, and I’m into WordPress, blogging and seo. Love my two girls, gadgets, Google Earth, and I try to run when I can.