If you purchase from cold outreach, you’re condoning their behavior

As with most of you, I get hit with cold outreach all the time. Cold emails, phone calls, LinkedIn connections, people at our door, etc. While they may occasionally have decent offers, my rule on cold outreach has become very simple — no.

Last week I had someone stop by our house to sell us a new roof. It was admittedly bad timing (I was on a call…