In sales, being well-liked is a tie-breaker

About a year ago, I shared a thought from Blair Enns where he stated that when it comes to sales, price is only a tie-breaker. It seems he considers a handful of things to “only be a tie-breaker”, as a recent episode of his 2Bobs podcast talked about how being well-liked is only a tie-breaker as well. To be clear, I agree with both of those statements.

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Mickey Mellen

I’m a cofounder of @GreenMellen, and I’m into WordPress, blogging and seo. Love my two girls, gadgets, Google Earth, and I try to run when I can.